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Identity has become perhaps the key political term of our age, but how and why did identity politics rise to take the place of ideology?  In this subscriber-only episode I offer an analysis of how our modern identitarian malaise is produced by the marketing requirements of post-industrial capitalism.  I also dwell on how the foregrounding of identity has caused widespread problems that affect everyone to be reduced to demographic issues, and discuss the latest developments in football’s fight against racism.

This a preview of this month’s subscribercast.  To gain access to the full episodes, please consider signing up via my support page.